OUR STORY

Welcome to Bobums, the home of the original Proudly South African Microfibre Towel!

Founded by Belinda and a friend in 2017 and then joined more recently by her husband Ashley, who brings extensive retail experience to the business, the Bobums mission is to simplify the lives of busy families.

We understand the struggle of lugging heavy, soggy towels after a fun day at the beach or dealing with smelly, wet towels packed into school bags.

Our eco-friendly towels, crafted from recycled plastics, are compact, lightweight, and quick-drying, making them the ideal solution for every mum.

Available in a variety of trendy colours and prints, Bobums towels can also be personalised for clubs, schools, and events, making them perfect gifts for any occasion.

Based in Durban, we take pride in offering a locally made product that deserves a place in every home.

Join us in celebrating convenience and sustainability with Bobums!